No need to clip or print coupons anymore – or even go to the store for that matter. The increasing popularity of mobile app shopping is drastically changing the retail space. In fact, many users are making in-app purchases instead of shopping all together.
A recent Econsultancy survey covered by TechCrunch broke down the adoption of mobile shopping by age group. Unsurprisingly the 18-34 age group ranked highest in both mobile shopping purchases and mobile shopping price comparisons. Here are two of the charts, see the full post here: